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How to choose the right profile setup in Multilogin
Written by
( Updated on July 3rd, 2026 )
Updated on July 3rd, 2026
A profile is a separate workspace for one social profile, account, task, or workflow in Multilogin.
Use a cloud phone (aka mobile profile) for mobile-first social apps like TikTok, Instagram, and Facebook. Each cloud phone runs on a real Android device in the cloud, keeps its own app data and login history, and gives that social profile a dedicated mobile setup.
Use a browser profile for web workflows like Reddit, YouTube, ad dashboards, seller centers, CRMs, web apps, browser extensions, and browser automation. Each browser profile keeps its own cookies, session data, fingerprint, and proxy settings.
➡️ To choose the right setup, start with one question: does this work happen in a mobile app or in a browser?
Here’s how to pick the best option.
Who can use this feature?
- 👨💻 Account owner and all team members
- 💰 Available on all plans
Pick the environment
| Option | Best for | Benefits |
|---|---|---|
| Cloud phone | TikTok, Instagram, Facebook mobile app workflows, Android-only tasks, social media account checks, touch controls, camera flows, and mobile app automation | Runs on a real Android device in the cloud, works with mobile apps, keeps app data and login history, and removes the need to buy or manage physical phones yourself |
| Browser profile | Web workflows on social media, seller centers, CRMs, web apps, browser extensions, browser automation, and tasks that need tabs | Keeps website sessions separate with its own cookies, fingerprint, proxy settings, and saved session data |
Our tip: cloud phone billing starts at $0.011 per minute, so it’s ideal for mobile app-specific work, rather than general browser tasks.
Pick where to store the profile
| Option | Best for | Benefits |
|---|---|---|
| Cloud | Team handoffs, shared profiles, switching between home and office devices, accessing the same setup from different machines | Lets you open the same profile from any device and makes collaboration easier when more than one person needs access. |
| Local | Solo work on one computer, heavier daily use on the same machine, setups where nobody else needs access | Loads faster on one device, keeps profile data on your machine, and is simpler when you don’t need cross-device access or sharing. |
Pick the browser type
| Option | Best for | Benefits |
|---|---|---|
| Mimic | Most new profiles, Chrome-like browsing, modern websites, automation workflows, users who want the most reliable default choice | Offers broader compatibility, active core updates, better long-term reliability, and strong support for automation-heavy work. |
| Stealthfox | Firefox-specific websites, Firefox add-ons, older workflows that still depend on Firefox-like behavior | Works best when a site, workflow, or extension is tailored for a Firefox-style environment. |
Important: Stealthfox is now a legacy browser and no longer receives core updates. For most users, Mimic is recommended.
Pick how long you need the session
| Option | Best for | Benefits |
|---|---|---|
| Regular | Accounts you return to often, long-term client work, warmed-up profiles, ongoing stores or ad accounts | Keeps cookies and local storage, reduces repeated logins, and helps you continue where you left off in a stable setup. |
| Quick | One-off checks, short tests, QA runs, temporary tasks, risky experiments you do not need to keep | Starts fast, deletes all data after the session ends, and saves cleanup time when the work is temporary. |
FAQs
Should I choose a cloud phone or a browser profile?
- Choose a cloud phone when the work happens inside a mobile app, like TikTok, Instagram, or Facebook
- Choose a browser profile when the work happens on a website, like Reddit, YouTube web, seller centers, dashboards, CRMs, or browser-based tools
Can I use the same profile on multiple devices?
Yes, if you choose to store your profile in the cloud, you can access it from any device. This is perfect for teams or individuals who need to access the same setup from different locations or devices.
Can I run multiple accounts on the same website with different profiles?
Yes. Each profile is isolated, so accounts will not be linked.
Which browser type should I choose if I’m unsure?
Choose Mimic for broad compatibility with modern websites.
Can I update or change the browser core of a profile after it's created?
No, once a profile is created with a specific browser core (e.g., Mimic or Stealthfox), it cannot be changed. If you need to switch to a different browser core, you'll have to create a new profile.
